Summary of “5 Common Productivity Myths You Need To Stop Believing”

In these instances, multitasking actually serves to maximize your time and, in many cases, improve your performance.
The next time someone tries to tell you that your affinity for multitasking is sending your productivity levels into a nosedive, you have our permission to brush that off as nothing more than yet another incorrect piece of advice.
If the early birds were cartwheeling out of bed at 7AM, the night owls didn’t crawl out from under the covers until 11AM. An hour and a half and 10 and a half hours after their wakeup times, participants took a reaction-time test of their ability to maintain focused attention while an MRI measured their brain activity.
During the test in the evening? Night owls were far less groggy and had much faster reaction times than early birds.
During the study, participants brainstormed creative ideas during two short time periods.
Perhaps the most interesting finding? The ideas were also far more creative during that second time block.
“If we end up squandering those first three hours reacting to other people’s priorities for us, which is ultimately what voicemail or email is-a list of other people’s requests for our time, that ends up using up our best hours and we’re not quite as effective as we could be,” Friedman explains in a Harvard Business Review Ideacast.
The most efficient use of your time? Or, would you have been better off dedicating those hours to making meaningful progress on that major presentation you have coming up?

The orginal article.